Busy Outdoors
Busy outdoors was originally founded in 2007 as an online information website and quickly became an ecommerce site. Selling a comprehensive range of camping, caravanning and marine accessories, they have around 1500 product lines from tents to marine radios.
In April 2011 Busy Outdoors moved to a purpose built 2500sq warehouse which includes a showroom, a move that has enabled them to serve local customers in Aberdeenshire as well as all of their online customers around the world!
They needed a system that could cope with integrating all aspects of the business, be that an order from the website or a customer buying in the showroom. As they have just 2 full-time staff and contract out their phone answering, logistics and IT, they required a system that would make the pick/pack despatch process as easy as possible by integrating with their courier.
Chris Cooper, Director at Busy Outdoors took time out of his very busy schedule to tell us how OrderWise has solved these issues.
OrderWise has helped by accurately downloading all their web orders and then seamlessly feeding these orders into the warehouse. It has meant that they have an accurate picture of their stock holding at all times.
They plan to integrate a feed from OrderWise back into the website so that their online stock levels are also live.
“We love the auto import from the web, the invoicing module and courier integration, all of which has cut the administrative workload. The direct order purchasing feature is also a great addition for products that we send direct from the suppliers”
The feed into Sage accounts has made their finances more accurate and also less time consuming.
“The benefits have been an enormous time saving over our previous system combined with enhanced accuracy”
By utilising IT to its full capability they can keep our overheads and administrative burden low allowing them to focus on the most important part of their business, their customers.
“We pride ourselves in providing the best in customer service and satisfaction. Our third party feedback system reflects this with a rating of 99% satisfaction rating, something that we are very proud of.”

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